Wednesday 13 January 2016

Mobile SEO Practices to Improve Online Marketing


Online marketing can take your business in Devon places, but it has to fulfill certain requirements. SEO is one of the most influential factors in online marketing. Optimising a website gives it a fair chance for online visibility. One component of SEO that will affect marketing is optimising for mobile devices.

Why Mobile

Mobile use is dramatically growing, and the majority of the population has internet enabled phones. Even the cheapest handsets today have internet access. Mobile SEO allows companies to market to an audience that can access the internet from anywhere. Various aspects will play a huge part when optimising a site for mobile SEO.

Avoid Pop-ups


Pop-ups can get very frustrating for mobile users, especially when they can't close them. You should avoid them when optimising for mobile.

Navigation


A user navigating through a site on a 5” inch screen should not have any problems. Even though mobile devices are getting bigger screens, navigation has to be seamless for specific devices. Touchscreen gadgets are especially sensitive, and intricate navigation will just annoy site visitors.

Responsive Design


Using responsive design on your mobile website will improve your ranking on search engines. Responsive designs allow sites to display according to the device in use. A search engine like Google will crawl a site’s content without the need for additional code.


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